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International Franchise Association

News, events, resources and membership information.
www.franchise.org/

Franchise Profiles International

Online resource center.
www.franchise411.com/

Franchise Doctor

Consultant provides recommendations on franchises for sale, educational articles, and information on restaurants, home-based, service, and retail franchises.
www.franchisedoc.com/

FranchiseHelp

Articles and advice on franchising. Includes contact form, online ordering and listings.
www.franchisehelp.com

Federal Trade Commission Franchise Rule

Overview of franchising rules applicable in the US.
www.ftc.gov/bcp/franchise/netrule.htm

FranInfo

Offers franchise information for franchisors and franchisees. Includes FAQ and listings.
www.franinfo.com/

Franchise-chat.com

News, chat and forums.
www.franchise-chat.com/

Waterstreet Technology Group Inc.

Offers franchise management software. Includes client list and request information form.
www.waterstreet.net/index.cfm

Franchise Business Club

Offers an online franchise business club for networking with other franchisors.
www.franbc.com/

Franchise Wire

Franchising newswire service, carrying press releases from franchise related companies.
www.franchisewire.com

Branding Yourself Will Bring You Greater Success


By Todd Ash

Wouldn't it be amazing if there was a way to successfully brand yourself without selling products and or services.Now most new internet marketers starting out their businesses just want to make a quick buck so they do not brand themselves correctly.

But smart folks like you and I know that if you try to brand yourself just by selling products and services if your customers don't like what you are offering, it is a lot harder to get your business off the ground.

If you brand yourself correctly and are known as a provider of good information you will have far greater success in selling your products thus improving your income.One of the most commonly used ways to brand yourself is to tell real life stories, show your audience that you relate to them.But beware once you have branded yourself and you are known and trusted by the public don't stop providing information to others.

Build up your business by branding yourself and providing relevant and popular information.How to position yourself as the obvious expert branding yourself as the obvious expert is the only way to dominate a niche in the marketplace.Now let's look at this for a second, why would people brand themselves when they could just brand the product and makes sales.

The people who brand themselves are in a completely different mindset.When you brand yourself, people trust you, they see you as the expert people are much more willing to listen to you and most importantly buy from you.If you just brand a product a person will buy the product and probably not even know who you are.

By branding yourself as an expert on your topic, you can easily increase your traffic to your site, as well as sales. Marketing and branding works for products and companies.

The point is this. Branding yourself is all about self-expression.The notion of branding yourself is not new. Your idea of branding yourself is a dynamic strategy everyone should use if they plan on being a big success.What prevents you from over branding yourself is the ability to express a quick summary or movie preview in a concise and articulate way. Particularly in any sales-driven industry, branding yourself is as integral to the success of your business as the company logo.

Todd Ash Is An Entrepreneur and A Master Of Network Marketing.To Find Out More About Succeeding Online Click Here To Visit Toddash.com For Free Information

A8

Do Good CAPTCHAs Really Have To Be Unfriendly? An Expert Explains


by John Prodonovich

For those of you who are not familiar with the term, a CAPTCHA is a feature on many user populated websites, such as Myspace with the purpose of blocking automated programs from spamming its users and for overall security. Here is how it works:

A user is required to enter a random letter and number password into a form before being able to submit information, log in, etc. This password is essentially given directly to the user in an image, rather than in text form, so that an automated program cannot detect the characters. The password the form field expects is the same as that shown on the image, but this sometimes causes problems.

Jeff Atwood at the Coding Horrors blog discusses whether CAPTCHAs are dead. This follows a news report that scalpers probably beat the CAPTCHAs at Ticketmaster.

Jeff links to a Chinese site that sells CAPTCHA decoders. The site quotes different prices for breaking different CAPTCHAs. An eBay decoder, for example, is being sold for $4000 and claims 70% accuracy.

What caught my attention were the unbreakable CAPTCHAs in the list. The Yahoo CAPTCHA is listed as unbreakable. That isn't surprising. Most of us can barely get it right ourselves.

Consider a Yahoo CAPTCHA. Sometimes you cannot tell the difference between a G or a 6? And the way that letters are often skewed, the difference bewteen certain uppercase and lowercase letters is virtually unrecognizable?

Contrast that with a Google CAPTCHA also listed as unbreakable. The Google image is clean and legible. Most of us have no difficulty getting it right. Google demonstrates that effective CAPTCHAs don't have to be unfriendly to users.

I am curious to learn which CAPTCHA libraries generate strong, yet user friendly challenges.

For information on Penetration Testing, please visit Plynt.com.

R6

Real AdSense Secrets - Build Your AdSense Business Today


By Susan Velez

Google AdSense is a lucrative way to make money online without having to spend any money. However many people will start a blog and put some AdSense code on their blog and expect to see money begin to come in. Unfortunately this is not the way to build an AdSense business. However with these AdSense secrets I am going to expose you can literally be making money with in the first 30 days.

What are passionate about? Better yet what is "hot?" People are always looking for ways to treat something, buy something, or get information on something. If you can find a keyword that is "hot" and the crowd is starving for information about it, then you have found a "goldmine." People come to the internet to browse for all kinds of information and if you can find a way to get them the information that they have come to look for then the money you can make from your efforts are endless.

Before you run off to set up a free blog; by Google; find a niche that interests you and that you feel like you can become an expert on. Yes everyone can become an expert and you do have some wisdom in certain areas. You do not have to purchase a keyword tool finder at first you can find your niche keyword by going to Google' free keyword tool finder. However once you begin making some money by using these AdSense secrets I highly recommend purchasing a keyword tool finder it will give thousands of more keywords than the free tool

You can begin setting a free blog and begin writing. One important thing about making money with real AdSense secrets is you want to always make sure your content is original so that your blog can get good rankings with Google. Once you begin building your AdSense empire and start your blog; take the time to add fresh content everyday. Google loves content the more content you add the more traffic Google will send to your site.

This is where many people stop they put all kinds of pretty pictures on their blogs or websites and post a couple of times. Now they sit back and expect to get all kinds of traffic to their site so they can begin making money with AdSense.

However you must also learn about how to get one way links to your website to let Google know your site is there. The more one way links you can get to your site the more the search engines will think your site is of importance.

Hopefully these real AdSense tips will help you get started. If you want more information on how to build you AdSense business feel free to visit the website below

Learn how I get a check every month from Google for over $100 without spending any money on advertising. Get all the secrets here.


A6

How to Get Number 1 Rankings on Google, Yahoo and MSN Using Video Hosting Sites


By Jeff Mills

Proper tagging elements include coming up with a TITLE for the Video, a DESCRIPTION, and TAGS or KEYWORDS. Let me say a little about each area.

The TITLE tag is the #1 most important tag. It's the one the search engines will display in the search results. If someone searches for "free home based business dvd" in a search engine, and you are offering a free home based business dvd, you want your website to come up, as well as your video. So tag your Title well, with up to 3 phrase or keywords you are hoping to be found by. As a marketer, you can find out what are the most popular keywords by simply looking at Google's Trends website. Search for Google trends and they tell you what is hot right now in search.

The DESCRIPTION tag is the #2 most important tag. I always recommend, if you are plugging a website or are marketing something, put the URL as the first thing people see in the description slot, follow by a logical telling of what the video is about, being mindful of good keywords and phrasing. Make sure the URL begins with http:// in the front, as some movie hosting sites will turn it into an active an hyperlink, while sometimes they won't. I dunno why they work sometimes, and then not work others.

The TAGS are simply the keywords and phrases to plug your video with. Don't be stingy with your tagging. Get em all in there so you might be found, but try to be a relevant to the video and do not tag spam!

Finally - Make sure all your login and pw info is stored correctly in Tubemogul so that your videos will post correctly to the video hosting sites, and then push the button that makes this machine come alive and within hours, you'll see your videos posted in their appropriate places in your accounts. I love using tools which can easily automated task one used to have to do by themselves.

Do a quick Google search, using the title of your video and see how fast Google has indexed that video. When I did this last time, within 24 hours, I had the top 3 listings for the keywords I wanted to be found and listed with.

So, making a video or using audio and pictures to make a video is really simple. Once you have your video made, upload it to Tubemogul, tag it and post it and within hours your videos will be all over the search engines bringing you free leads and traffic daily.

Jeff Mills is a former Youth Pastor of 9 years, and now a self made millionaire, a full time internet information entrepreneur, seminar promoter, book author, speaker, sales coach, and also an avid traveler. Learn more about Jeff at http://www.whoisjeffmills.com

R10
Google
 

Yahoo Search Engine News

Stock futures rebound on bargain search and Citigroup (Reuters)

Traders work on the floor of the New York Stock Exchange, November 20, 2008. (Shannon Stapleton/Reuters)Reuters - Stock index futures rose on Friday as investors looked set to follow up two days of steep losses that sent Wall Street to an 11-year low by scooping up shares of banks and other beaten-down sectors.



Democrats demand Big 3 offer survival plan (Reuters)

Leaders of the U.S. automotive industry testify at a hearing held by the House Financial Services Committee on Capitol Hill, November 19, 2008. From left are General Motors CEO Richard Wagoner, Chrysler Chairman and CEO Robert Nardelli and Ford president and CEO Alan Mulally. (Kevin Lamarque/Reuters)Reuters - Democratic congressional leaders, seeking to salvage a bailout of the Big Three automakers, demanded executives provide a business survival plan in exchange for their support of up to $25 billion in loans.



Citigroup eyes options, including merger (Reuters)

Pedestrians walk past a Citibank branch in Singapore November 18, 2008. (Vivek Prakash/Reuters)Reuters - Citigroup Inc lost more than one-quarter of its market value on growing worries over whether it has enough capital to withstand billions of dollars of potential losses and despite new support from its largest individual investor.



Obama team mulls "prepack" auto bankruptcy: report (Reuters)

President-elect Barack Obama's motorcade leaves his Kenwood area home and travels to his transition office in Chicago, November 19, 2008. (Frank Polich/Reuters)Reuters - The transition team of President-elect Barack Obama is considering a swift prepackaged bankruptcy for automakers as an answer to the financial woes of the sector, reported Bloomberg News on Friday, citing a person familiar with the matter.



Fannie Mae, Freddie Mac suspend some foreclosures (Reuters)

The headquarters of mortgage lender Freddie Mac is seen in Mclean, Virginia, near Washington in this September 8, 2008 file photo. (Jason Reed/Reuters)Reuters - Fannie Mae and Freddie Mac, the two biggest U.S. home loan finance companies, on Thursday said they would suspend foreclosures of occupied homes until early 2009, as the government moves to stem the tide of home losses plaguing the economy.



Business Portal News

9 tips for the Google Mobile App for iPhone
Here are some tips to help you get the most out of Google’s new Mobile Application for the iPhone. To get Google Mobile App on your iPhone, go to the App Store and search for “Google Mobile App,” or click on this link to install from a computer. If you have an older version of Google [...]

Google Adds Voice Recognition to iPhone App
I have a very good feeling about Google’s new iPhone app that does voice recognition. I’ve been playing with this voice recognition application for several weeks and I have to say that I’m really impressed. First and foremost, the voice recognition works really well. Crazy long-tail specialized vocabulary is tricky (more on that later), but [...]

A word about metrics, part III: market share of Google Docs?
I’m not sure what Google Docs market share is, but I thought it would be interesting to mention a couple data points and add a new data point. Data point #1: Compete. Compete just estimated that 4.4M visitors stopped by Google Docs in September, which is just a hair below 2.4% of the U.S. online population, [...]

Pubcon/WebmasterWorld conference, here I come!
I arrive Wednesday afternoon for the 2008 Pubcon conference, and I’ll be staying until after the networking event on the last day, which is the heart of the event. It’s the heart because the networking event is held at a pub, and the original idea of Pubcon was that some of the best parts of [...]

Fun email
Every so often I get an email like this: Dear Webmaster, I have browsed your site and I’m interested in purchasing advertising space in it. I am mainly interested in placing a new page on your site with content and links that I will supply. Please let me know if you would like to discuss this further or if [...]

Google News

USA Today Names Captain D's Top Franchise for Minorities - MarketWatch

USA Today Names Captain D's Top Franchise for Minorities
MarketWatch - 19 hours ago
NASHVILLE, Nov 20, 2008 (BUSINESS WIRE) -- For the second year in a row, the National Minority Franchising Initiative has named Captain D's Seafood Kitchen ...
Top 50 franchises for minorities by NMFI 4Hoteliers
Choice Hotels International Named Among Top 50 Franchises for ... International Business Times
Choice Hotels International Named Among Top 50 Franchises for ... MarketWatch
all 24 news articles

Buying into the franchise business - Irish Times

Buying into the franchise business
Irish Times, Ireland - 11 hours ago
The McDonald's restaurant chain remains one of the most enduring franchise concepts to this day. It has a proven retail formula, a well-honed operating ...
Irish Franchise Awards winners announced Irish Franchise Magazine
all 2 news articles

Research and Markets: Exciting Report Provides a Rudimentary ... - MarketWatch

Research and Markets: Exciting Report Provides a Rudimentary ...
MarketWatch - 23 hours ago
The global outlook series on Franchising provides a collection of statistical anecdotes, market briefs, and concise summaries of research findings. ...

Franchising Fair - Sheffield Telegraph

Franchising Fair
Sheffield Telegraph, UK - 5 hours ago
SHEFFIELD'S local enterprise initiative, BiG: Make it Your Business, is staging a Franchising Fair in Sheffield City Hall next Thursday. ...

Money Expert Shares Her Wisdom in a Six-CD Book Outlining the ... - MarketWatch

Money Expert Shares Her Wisdom in a Six-CD Book Outlining the ...
MarketWatch - Nov 20, 2008
In "Franchising," Dr. Friday tells you the good, the bad and the ugly about franchising. She cautions, however, that a franchise may not be wise for people ...

Yahoo Search Engine News

Stock futures rebound on bargain search and Citigroup (Reuters)

Traders work on the floor of the New York Stock Exchange, November 20, 2008. (Shannon Stapleton/Reuters)Reuters - Stock index futures rose on Friday as investors looked set to follow up two days of steep losses that sent Wall Street to an 11-year low by scooping up shares of banks and other beaten-down sectors.



Democrats demand Big 3 offer survival plan (Reuters)

Leaders of the U.S. automotive industry testify at a hearing held by the House Financial Services Committee on Capitol Hill, November 19, 2008. From left are General Motors CEO Richard Wagoner, Chrysler Chairman and CEO Robert Nardelli and Ford president and CEO Alan Mulally. (Kevin Lamarque/Reuters)Reuters - Democratic congressional leaders, seeking to salvage a bailout of the Big Three automakers, demanded executives provide a business survival plan in exchange for their support of up to $25 billion in loans.



Citigroup eyes options, including merger (Reuters)

Pedestrians walk past a Citibank branch in Singapore November 18, 2008. (Vivek Prakash/Reuters)Reuters - Citigroup Inc lost more than one-quarter of its market value on growing worries over whether it has enough capital to withstand billions of dollars of potential losses and despite new support from its largest individual investor.



Obama team mulls "prepack" auto bankruptcy: report (Reuters)

President-elect Barack Obama's motorcade leaves his Kenwood area home and travels to his transition office in Chicago, November 19, 2008. (Frank Polich/Reuters)Reuters - The transition team of President-elect Barack Obama is considering a swift prepackaged bankruptcy for automakers as an answer to the financial woes of the sector, reported Bloomberg News on Friday, citing a person familiar with the matter.



Fannie Mae, Freddie Mac suspend some foreclosures (Reuters)

The headquarters of mortgage lender Freddie Mac is seen in Mclean, Virginia, near Washington in this September 8, 2008 file photo. (Jason Reed/Reuters)Reuters - Fannie Mae and Freddie Mac, the two biggest U.S. home loan finance companies, on Thursday said they would suspend foreclosures of occupied homes until early 2009, as the government moves to stem the tide of home losses plaguing the economy.



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